Introduction

I Love OCNJ (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This privacy policy explains how we collect, use, and safeguard your information when you visit iloveocnj.com (the “Site”).

I Love OCNJ is operated by IRL Holdings LLC, located in Ocean City, NJ 08226.

Information We Collect

Information You Provide

• Email address: When you subscribe to our newsletter via Kit.com (formerly ConvertKit)
• Contact information: When you submit a contact form (name, email, message)
• Event submissions: Event details you submit to our calendar

Information Collected Automatically

• Usage data: Pages visited, time on site, referral source (via Google Analytics 4)
• Device information: Browser type, operating system, screen resolution
• Cookies: For analytics, preferences, and site functionality

How We Use Your Information

• To send our weekly newsletter with Ocean City NJ events, tips, and recommendations
• To respond to your inquiries and contact form submissions
• To improve our website and content based on usage patterns
• To display relevant advertising and sponsored content
• To prevent fraud and ensure site security

Third-Party Services

We use the following third-party services that may collect data:

• Google Analytics 4: For website analytics. Google Privacy Policy
• Kit.com (ConvertKit): For email newsletter management. Kit Privacy Policy
• SiteGround: For web hosting. SiteGround Privacy Policy
• Smash Balloon: For Instagram feed display

Cookies

We use cookies and similar technologies to:

• Remember your preferences (e.g., subscription status)
• Analyze site traffic and usage patterns
• Provide personalized content and advertising

You can control cookies through your browser settings. Disabling cookies may affect site functionality.

Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Request correction of inaccurate data
• Request deletion of your data
• Opt out of marketing communications
• Withdraw consent at any time

To Exercise Your Rights:

• Unsubscribe from emails: Click the “unsubscribe” link at the bottom of any email
• Request data deletion: Email hello@iloveocnj.com

California Residents (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt-out of the sale of personal information
• Right to non-discrimination for exercising your rights

We do not sell your personal information.

Data Retention

We retain your personal data only as long as necessary:

• Email subscribers: Until you unsubscribe
• Contact form submissions: 2 years
• Analytics data: 26 months (Google Analytics default)

Security

We implement appropriate security measures including:

• HTTPS encryption for all data transmission
• Secure hosting with SiteGround
• Regular security updates and monitoring

Children’s Privacy

Our Site is not directed at children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this privacy policy periodically. Changes will be posted on this page with an updated “Last Updated” date. Continued use of the Site constitutes acceptance of the updated policy.

Contact Us

Questions about this privacy policy? Contact us:

• Email: hello@iloveocnj.com
• Mail: I Love OCNJ / IRL Holdings LLC, Ocean City, NJ 08226